Realise Full Benefits of Cloud Load Balancing with a Competent Service Provider

Load balancing refers to the process of distributing large processing load to smaller processing nodes to enhance the overall performance of the system. In other words cloud load balancing in cloud computing environment is the distribution of workload among different servers to reduce the load on one particular server. The prime benefit of cloud load balancing is that it helps in fair allocation of computational resources. This results in more effective and efficient use of resources along with higher user satisfaction of enhanced server performance.
business, technology, internet and office concept - smiling businesswoman with tablet pc computer and cloud projectionThis is important as better resource utilization invariably results in less resource consumption i.e. you can do more with less. Load balancing also helps in easy scalability and protection from server bottlenecks by providing a maximum throughput with minimum response time.

Benefits of cloud load balancing

Internet is used by billions of people every day for a variety of activities ranging from shopping, connecting with friends on social sites, gaming, research activities, downloading and watching movies among other things. Although each one of these billion people enjoys the freedom of the web from one computer, it would be quiet naive to think that all applications can be supported by one physical server residing in the data centre of an organization.

Cloud load balancing has a lot of benefits to offer both small and large organizations.  It in fact has been put in place to ease congestion on an organization’s network and improve connectivity along with upload and download speeds. Load balancing distributes workload across multiple computers for better and improved performance.  The workload is evenly distributed to ensure that one computer is not sitting idle or handling meagre workload at the expense of other machine.  Even distribution of work and resources results in better performance and higher uptime.

Load balancers and load balancing explained

Load balancers are devices that are installed on a company’s network to better manage the traffic that it encounters on a daily basis. As the name suggests, these devices act as a reverse proxy that helps distribute traffic on the network across various servers, ensuring better performance on the network and stronger connectivity.

It invariably results in better performance and server uptime. Balancing the incoming traffic across various servers ensure that there is not one particular server whose failure can bring the entire system to a standstill. What it means is that a server may fail, but then there are other servers available that can take the load of the malfunctioning server.  As and when a server fails, the load balancer diverts the incoming traffic from that server to a functioning server.

Benefits of cloud load balancing also include better connectivity and optimised server functioning and more importantly easy and convenient scalability.  Businesses that witness a higher workload owing to increase in their operations can add further servers to ease the pressure on the existing server. Load balancer automatically redirects the work across larger server pool, enabling easy and efficient integration of the new server in the system.

Some of the other benefits of cloud load balancing

The benefits associated with cloud load balancing arise from the various advantages of cloud computing itself.  The global and scalable nature of the cloud enables organizations to handle sudden spikes in online traffic without any glitches or hassles.  Organizations can handle traffic spikes without suffering any degradation by efficient utilization of load balancers that can quickly respond to the fluctuations in workload.

Some of the factors to consider before opting for cloud computing

In order to run business critical operations in the cloud, it is important to ensure that the service provider has the right load balancing mechanism in place for enhanced reliability and performance. Some of the relevant questions that need answering are as following:

Service level assurance (SLA)—the benefits of cloud load balancing can only be realised if the cloud load balancer guarantees the availability and performance of the applications of all the clients present on the cloud.

Higher levels of security—it is imperative that all your critical business data and information stored on the cloud remains free from unauthorised access and security breaches.

Sudden spikes in online traffic can destabilise the performance of even the best web sites and applications. For example, a popular ecommerce website can lose millions of dollars even during a brief outage during the peak season. Cloud load balancers help manage network traffic by ensuring that traffic is distributed across multiple servers—automatically or on demand.

With the rise in popularity of cloud computing, load balancers are increasingly becoming important tools in managing dense network traffic. However, you must understand that you need to find the right service provider to get the maximum benefits that cloud load balancing has to offer. Experienced service providers have load balancers that can keep the websites up and running through efficient distribution and utilization of resources. You are assured of high website uptime and availability at competitive rates along with dedicated support on 24×7 basis.

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